Data Protection Declaration
1. Name and contact details of the controller and the data protection officer
This data protection information applies to data processing by:
2. Collection and storage of personal data as well as type and purpose of use
'Personal data' shall describe individual information about personal or factual matters relating to an identified or identifiable individual.
Personal data will only be collected, saved, modified, transferred and used to the extent to which this is permitted on the basis of the law or to the extent to which you agree to this. You may revoke, at any time, any authorization which you have already granted, with immediate effect.
When contacting us (such as by using the contact form on our website, by e-mail or by phone), we are going to save personal data for the purpose of processing your request and for being able to deal with any subsequent questions which might arise.
We will collect, save and use any data which we receive during registration respectively ordering processes through our website and which you can see in the respective entry mask as well as your IP address only for the purpose of establishing, executing or terminating your contract.
Data processing for the purpose of contacting us is carried out in accordance with paragraph 6 (1) sentence 1 a and b GDPR.
We would like to point out to the fact that that transfer of data through the internet (such as in the case of e-mail communication) is not entirely secure. It is impossible to provide protection of data from third-party access without any gaps.
Our internet provider collects and saves personal data in so-called “log files” which your browser automatically transfers to us. This information includes the date and the time of the request, the referrer URL (the internet address which redirected you to this website after you clicked on the respective link), the accessing computer host name, your operating system and both your browser name and version.
This data is processed to ensure a smooth connection establishment, guaranteeing comfortable use of our website, evaluation of system security and system stability and for other administrative purposes.
The legal basis for data processing is paragraph 6 (1) sentence 1 f GDPR. Our legitimate interest for data collection derives from the purposes listed above. Under no circumstances we use the data collected for the purpose of drawing conclusions about you personally.
4. Duration of storage
We process and store your personal data as long as it is necessary for the fulfillment of our contractual and legal obligations. If the data is no longer required, it will be deleted unless further processing (storage) is required by law. Legal provisions include commercial and tax retention periods from the German Commercial Code (HGB), the Tax Code (AO), the Money Laundering Act as well as social security regulations. The periods of storage and documentation specified there range from two to ten years.
5. Payment Processes
In the case where third parties are employed for and commissioned with any payment services (such as PayPal, Visa, MasterCard), any data which are required for payment processing will be transferred to the respective third party.
Our website makes use of what is referred to as 'cookies'. These cookies enable us to recognize your internet browser as well as to save any information and inputs relating to you in any way and to read this information out again both during the use and at your later visit of our website.
Cookies are small text files which, at our instigation, will be stored on your final device until you actually delete them.
The data processed by cookies is required for the aforementioned purposes in order to protect our legitimate interests and those of third parties pursuant to paragraph 6 (1) sentence 1 f GDPR.
7. Google Analytics
In order to provide demand-oriented design and continuous optimization of our pages, we use Google Analytics, an internet analysis service offered by Google Inc., USA. Tracking measures are carried out on the basis of paragraph 6 (1) sentence 1 f GDPR.
Google Analytics uses 'cookies' (see above). Any information as to the way in which you use a website generated by such cookies will generally be transferred by Google to the United States where this information will be stored. However, in the case of the activated IP anonymization, Google is going to shorten the respective IP address within an EU Member State or within a European Economic Area contracting state and transfer this to the United States only after it was shortened. Only in particular cases will the complete IP address be transferred to a US-based Google server and be stored there. On our behalf, Google is going to use this information for the purpose of evaluating the manner in which you make use of our website, for preparing website activity reports and for providing other services related to the use of both the website and the internet.
If need be, you may generally object to cookies being saved on your computer and, as a consequence, also to the use of Google Analytics. If you want to do this, you need to adjust your browser software settings accordingly (see above).
Independent of this, you may prevent both any data being collected and these data being processed by Google by downloading and installing the browser plug-in which is made available at http://tools.google.com/dlpage/gaoptout?hl=de.
For more information in this respect, please refer to http://www.google.com/analytics/terms/de.html and/or to https://www.google.de/intl/de/policies/.
8. Google Ads Conversion Tracking
We also use Google Conversion Tracking to statistically record and evaluate the use of our website to optimize it for you. Google Ads inserts a 'cookie' on your computer if you have accessed our website via a Google ad.
These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of the Ads customer's website and the 'cookie' has not yet expired, Google and the customer can recognize that the user has clicked on the ad and has been redirected to this page.
Each Ads customer receives a different 'cookie'. Therefore, 'cookies' cannot be traced via the websites of Adwords customers. The information collected using the 'conversion cookie' is used to generate conversion statistics for Ads customers who have opted for conversion tracking. Ads customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they will not receive any information that personally identifies users.
9. Google Ads Remarketing
We use Google Ads to advertise this website in the Google search results and on third-party websites. When you visit our website, Google Inc. sets a remarketing cookie for this purpose, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. This serves to protect our predominantly legitimate interests in optimal marketing of our website in accordance with paragraph 6 (1) sentence 1 f GDPR.
Further processing will only take place if you have agreed to Google linking your web and app browsing history to your Google Account and using information from your Google Account to personalize ads you see on the web. In this case, if you are logged in to Google while browsing our website, Google will use your information in conjunction with Google Analytics data to create and define cross-device remarketing audience lists. Google will temporarily link your personal data to Google Analytics data in order to create target groups. The data collected in this context will be deleted after we have discontinued the use of Google Ads Remarketing for the intended purpose and at the end of its use.
You can disable the remarketing cookie by clicking the following link: https://adssettings.google.com/authenticated?hl
10. Google Webfonts
This page uses so-called web fonts to display the font. They are provided by Google (http://www.google.com/webfonts/). To do this, your browser loads the required web font into your browser cache when you visit our site. This is necessary so that your browser can show you an optically improved representation of our texts. If your browser does not support this feature, your computer will use a standard font for display.
For more information about Google Webfonts, please visit https://developers.google.com/fonts/faq?hl=de-DE&csw=1
General information on data protection at Google can be found at http://www.google.com/intl/de-DE/policies/privacy/
11. Google Tag Manager
Google Tag Manager allows marketers to manage website tags through a single interface. The tool Tag Manager itself (which implements the tags) is a cookieless domain and does not collect any personal data. The tool triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If deactivation has been made at the domain or cookie level, it will remain for all tracking tags implemented with Google Tag Manager. More information can be found here: http://www.google.de/tagmanager/use-policy.html
12. Embedded Youtube
We use YouTube for the integration of videos. YouTube is operated by YouTube LLC, headquartered at 901 Cherry Avenue, San Bruno, CA 94066, USA. YouTube is represented by Google Inc. based at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
On some of our websites, we use plugins from YouTube. When you access the pages on our website that are provided with such a plugin - for example, our community pages - a connection to the YouTube servers is established and the plugin is displayed. The YouTube server receives the information which of our internet pages you have visited. If you are logged in as a YouTube member, YouTube assigns this information to your personal user account. When using the plugin, e.g. clicking the start button of a video, this information is also assigned to your user account. You can prevent this assignment by logging out of your YouTube account and other user accounts of YouTube LLC and Google Inc. and deleting the corresponding “cookies” of the companies before using our website.
The purpose and scope of the data collection and the further processing and use of the data by YouTube as well as your relevant rights and setting options for the protection of your privacy can be found in the YouTube data protection information: www.google.de/intl/de/policies/privacy/
13. Embedded Vimeo
For the integration of videos, we use the provider Vimeo. Vimeo is operated by Vimeo, LLC, headquartered at 555 West 18th Street, New York, New York 10011.
On some of our websites, we use plugins from the provider Vimeo. When you access the pages of our website provided with such a plugin - for example our community pages -, a connection to the Vimeo servers is established and the plugin is displayed. The Vimeo server receives the information which of our web pages you have visited. If you are logged in as a member of Vimeo, Vimeo will assign this information to your personal user account. When using the plugin, e.g. clicking the start button of a video, this information is also assigned to your user account. You can prevent this assignment by logging out of your Vimeo account and deleting the corresponding Vimeo cookies before using our website.
The purpose and scope of data collection and the further processing and use of the data by Vimeo as well as your rights in this regard and the setting options for the protection of your privacy can be found in Vimeo's data protection information: https://vimeo.com/privacy
14. Livezilla Live-Chat
You will be able to make use of the live chat function through our website which is provided by Livezilla GmbH, a Germany-based company.
This chat program makes use of 'cookies' (please refer to the above). These cookies enable us to analyze the way in which you use our website. Any information as to the use of our website by you (including your IP address) created by these cookies will be transferred to a Livezilla GmbH server where it will also be stored. Livezilla GmbH is going to make use of this information for the purpose of evaluating the use of our website, to prepare reports on website activities and to provide additional services which are related to both the website and the internet use. In addition, Livezilla GmbH might transfer this information to third parties to the extent to which this is legally required or to the extent to which any third parties process these data on behalf of Livezilla GmbH.
This website uses Hotjar, a web analytics tool by Hotjar Limited. It is used to record interactions of random, unique visitors to the website anonymously. A log of mouse clicks and mouse movements is thus created with the purpose of identifying improvement potential of the website. Hotjar uses 'cookies' (please refer to the above). IP addresses are stored anonymously and further processed in order to rule out a direct personal reference in connection with the stored data. In addition, information about the operating system, browser, inbound and outbound links, geographical origin including resolution and the type of device are analyzed for statistical purposes. This information is not personally identifiable and will not be disclosed by us or by Hotjar to third parties. If you do not wish for your session to be recorded, you can disable this function on all websites that use Hotjar by placing the DoNotTrack header in your browser. For further information, please visit https://www.hotjar.com/opt-out.
16. Information about your rights
Upon your request according to paragraph 15 GDPR, we will provide you with free-of-charge information about any personal data saved by us, their origin and recipients and the purpose and duration of storage.
In accordance with Art. 16 GDPR, you can request the correction of incorrect data or the completion of your personal data stored by us.
You may request the blocking and deletion of your data stored by us in accordance with paragraph 17 GDPR, provided that there is no legal obligation to store such data.
You may demand the restriction of the processing of your personal data in accordance with paragraph 18 GDPR if the accuracy of the data is disputed by you, the processing is unlawful, but you refuse to delete it and we no longer need the data or you have lodged an objection to the processing in accordance with paragraph 21 GDPR.
According to paragraph 7 (3) GDPR, you may also withdraw your consent regarding the use and collection of your data at any time and without giving reasons; for this purpose, please refer to the contact address indicated in our imprint. The revocation of consent shall not affect the legality of the processing carried out on the basis of the consent until revocation.
According to paragraph 77 GDPR, you have the right to complain to the supervisory authority. You can contact the supervisory authority of your place of residence or work.
If your personal data is processed on the basis of legitimate interests pursuant to paragraph 6 (1) sentence 1 f GDPR, you have the right to object to the processing of your personal data pursuant to paragraph 21 GDPR, provided that there are reasons for this arising from your particular situation or the objection to direct advertising. In the latter case, you have a general right of objection, which we will implement without specifying a particular situation. If you would like to exercise your right of revocation or objection, please contact us via the details in our imprint.
17. Data security
We use the most common SSL (Secure Socket Layer) method in connection with the highest level of encryption supported by your browser. Usually, this is a 256-bit encryption. If your browser does not support 256-bit encryption, we use 128-bit v3 technology instead. Whether a single page of our website is transmitted in encrypted form is indicated by the closed display of the key or lock symbol in the lower status bar of your browser.
We also use suitable technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or unauthorized access by third parties. Our security measures are continuously improved according to technological developments.